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Indonesias agricultural industry continues to grow in line with the increasing demand for food and awareness of the importance of organic agricultural products. If managed properly, promising agricultural businesses can become highly profitable, even for the younger generation.
Here are some tips and ideas for agricultural business opportunities you can consider to successfully build a farming business in the modern era:
1. Choose Commodities with High Market Demand
One of the keys to starting a promising agricultural business is choosing commodities that are trending and in high demand. Some examples of potential commodities include:
Organic vegetables (spinach, kale, bok choy)
Tropical fruits (bananas, papaya, pineapple)
Herbal plants (ginger, turmeric, lemongrass)
Hydroponic plants for urban markets
Conducting market research beforehand is crucial to determine which commodities are suitable for land conditions and local and national demand.
2. Utilize Modern Agricultural Technology
Technology plays a crucial role in increasing productivity and efficiency. Consider using:
Drip irrigation systems for water conservation
Agricultural drones for land monitoring
Weather and soil monitoring applications
Hydroponic or aquaponic farming for limited land
By implementing this technology, agricultural businesses become more modern, efficient, and environmentally friendly.
3. Start Small and Gradually
You dont need a large plot of land or significant capital. You can start small in your yard or rent a small plot of land. Focus on quality results and work efficiency.
Tips for successful farming: document the cultivation process, pay attention to agricultural standard operating procedures (SOPs), and learn from daily experience.
4. Build Branding and Marketing Network
Promotion is key to increasing business profits. Utilize digital platforms such as:
Instagram and TikTok for visual promotion
Agricultural marketplaces like TaniHub and SayurBox
Collaborate with restaurants, caterers, and local markets
Added value, such as organic, environmentally friendly, or direct from farmers, will increase the competitiveness of your products.
5. Consistency and Continuous Education
The world of agriculture is always evolving. Take training, read literature, and join young farmer communities or cooperatives. This will broaden your horizons and open up opportunities for collaboration.
Ditulis Oleh Aji Firlana